Honda first appeared in the United States in 1959; shortly thereafter Rick Case recognized the brilliance of the brand and opened his first Honda dealership in May 1965. A mere three years later Rick Case received an award for his outstanding sales in the United States from Mr. Honda in Japan. Continuing on the road to success, in June of 1972 Rick Case opened his first Honda automobile dealership in Ohio and set Honda’s all time national sales record in his first month of business as the first dealer ever to sell more than 100 new cars. Just a year later, Mr. Honda himself made a special trip to the Rick Case Honda dealership on I-90 at East 200 Street in Cleveland, Ohio which was at the time America’s largest Honda dealer. Thirty-six years later, the dealership still going strong selling Hondas.
Established as a leading force for Honda, Rick Case again made enormous strides in the automotive industry by opening the world’s first Acura dealership in March 1986 in Fort Lauderdale, FL and has been the world’s largest dealer 7 years in a row. With success comes expansion, which is why in March 2002 Rick Case opened a new Honda automobile dealership in Fort Lauderdale, FL. With this new dealership, Rick Case became America’s largest dealer within the first month the dealership opened by selling 734 new Honda cars. By the end of the dealership’s first full year in business, became America’s largest volume Honda automobile dealer.
No stranger to setting records, Rick Case made history again in August 2003 setting the national record for the most new Honda cars sold in one month, totaling 1,222 – a record he still currently holds. In December 2005, Rick Case set another national record that still stands today by selling 614 new Honda motorcycles in one month – the most ever sold in one month. The road leading up to now has been paved with tremendous success, unrivaled triumphs and outstanding developments for Honda and Rick Case. Today, Rick Case continues to serve South Florida with two Honda dealerships and one Acura dealership: Rick Case Honda and Honda Powerhouse both located at I-75 and Griffin Road, and Rick Case Acura on 441 at Sunrise Blvd. – all three are the largest volume sales dealerships for their brands in the state of Florida.
Rick Case Honda in Fort Lauderdale, FL features a 600,000 sq. ft. facility that includes 1,500 new Hondas on display inside under showroom lights. A Pneumatic tube system for customer convenience sends keys to six floors, the showroom, the used car department and service facility. Rick Case Honda also offers an eight-pump discount gas station, a self-serve free car wash, defibrillators, and during local and national elections, the showroom transforms into two voting precincts for 3,800 people. A County Clerk of Courts Office in the dealership offers marriage license applications, traffic citation payments, reinstatement of driver’s licenses and driver history, and a Chapel for wedding ceremonies. The dealership also has a café which serves breakfast, lunch and snacks all day and a barber shop with two full-time barbers.
Rick Case is the only Honda dealer to provide customers with a 10 year / 100,000 miles nationwide warranty on all new Honda purchases.
Equally impressive, the Rick Case Honda dealerships in Fort Lauderdale, FL and Cleveland, Ohio received the President’s Award for superior customer satisfaction and high sales volume. Additionally, Rick Case Honda was the first Honda dealer in the nation to win the Certified Retailer Award by J.D. Power and Associates and to be rated “The Best of the Best in America” also by J.D. Power and Associates.
In addition to delivering unrivaled service and quality automobiles to all Rick Case customers, the Rick Case Automotive Group also contributes to the community on a philanthropic level. Many children are not fortunate enough to have a bike of their own. Fortunately, the Rick Case Bikes for Kids program, founded in 1982 by Rita and Rick Case of the Rick Case Automotive Group, has been making that dream a reality for needy children going on for 28 years. Rick Case Bikes for Kids makes it easy to get involved and help a needy child. Bikes in good condition are being collected at all Rick Case Automotive Group locations and then donated to a child in need for the holiday season. Rick Case believes your business is only as strong as the community around it, so it is important to support local residents and children, especially in their time of need.
Rick Case VIP Program
Rick Case also offers special VIP programs which give employees and members of organizations and businesses who are members of the Rick Case VIP program, special low pricing and financing on new and used cars, trucks, vans, SUVs, motorcycles, scooters and personal watercrafts. VIP Membership has it privileges – in addition to receiving the guaranteed lowest price in South Florida, VIP members also receive benefits such as: Double reward points on new car purchases, 5 year 24/7 Roadside Assistance on new vehicles, special interest rates, discount gas for life, free concierge car buying and delivery services, free collision towing service, free installation of the Power Plug Theft Deterrent System and free car washes for life. Members also receive free one day rental with select service maintenance or major repair, additional 5 percent discounts and upgrades on select car rentals, priority service appointments, VIP retail discounts for sports events, entertainment, restaurants and retail establishments; cruise and travel discounts and much more. Current Rick Case VIP Members include the Broward County Sherriff’s Office, the Broward County Public Schools, City Furniture, Spirit Airlines and many more.